The Americana at Brand is a massive complex in Glendale, CA that features retail stores, restaurants, a movie theater, and apartments. Los Angeles entrepreneur Rick J. Caruso and his company, Caruso Affiliated, are the developers, owners, and operators of the property. The Grove at Farmers Market is only one of several projects that Caruso Affiliated has created and manages. The Americana at Brand has 82 stores, including Barneys New York, Nordstrom, XXI Forever, and David Yurman; 100 condos, 242 luxury apartments, and a variety of eateries, including Din Tai Fung, Bourbon Steak by Michael Mina, and Katsuya.
For four years, the Americana project in Glendale was the subject of heated dispute. They were worried that the Grove-style "lifestyle center" would take customers away from their retailers on Brand Boulevard and the Glendale Galleria. Overdevelopment and traffic congestion were concerns for several locals.
The layouts of both The Americana at Brand and The Grove were inspired by the concept of a city hub, complete with a variety of building types, heights, and materials surrounding large public squares. Caruso Affiliated frequently sets its projects with a specific atmosphere. The Americana's large elevator shaft and exposed steel beams are reminiscent of brick factory facades from the industrial age, while The Grove's architecture is reminiscent of 1930s Los Angeles, California.
Both of these places are privately owned and protected even though they give the impression of being public. The two-acre park in the complex's middle, however, belongs to the public. Professional photography is prohibited on the premises at all times by the private security guards who patrol the area. Dogs are welcome at the Americana at Brand, with the exception of the lawn. Only pit bulls are prohibited. Each establishment has its own policy about pets. The project's grand opening was held in May of 2008.
The Americana at Brand has a three-story flagship Barnes & Noble, as well as Barneys New York, Kiehl's, J.Crew, Apple, Topshop Topman, The Cheesecake Factory, and Anthropologie; it is anchored by a three-story Nordstrom; and it shares some of its retail and dining options with sister center The Grove at Farmers Market.
It has a two-story H&M, an Urban Outfitters, a Calvin Klein, an American Eagle Outfitters, a Tiffany & Co., a David Yurman, and a Marciano, as well as an AMC Theatres (previously Pacific Theaters) cinema with 18 screens. Local favorites including Frida Mexican Cuisine, Chi Dynasty, and Trattoria Amici share space with internationally renowned establishments like Din Tai Fung and Bourbon Steak by Michael Mina at The Americana at Brand.
Glendale Galleria
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